Google Tools

Google Keyword Planner – Best Free Keyword Research Tool

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Google Keyword Planner Tool

Google keyword planner is a tool by Google. But, What is it all about? How to use it? Is it free? Well, this article answers all your trivial queries regarding the Google Keyword Planner tool. Keywords play a key role in SEO. Your digital marketing strategy is incomplete if you have not identified the right … Read more

What is Google Optimize?

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What is Google Optimize?

Google Optimize is a website experience testing & experimentation tool (Split testing tool) from Google. In this era of hyper personalization, the consumer behavior have drastically changed. Every individual has his own preferences and tastes. The web page or the landing page must ensure that it is as per the individual’s interests. Google Optimize allows … Read more