What is Product Management? – Ultimate guide to becoming a product manager in 2023

What is product management?

Product Management is talked about a lot these days. The first time I heard this term, I felt someone wanted to say “Project Management”. The next thought was “Is this something to do with designing tangible products? Those complex blueprints or prototypes designed using some fancy tools?” It took me a while to understand that … Read more

What is BCG Matrix? | Growth-Share Matrix

what is bcg matrix

BCG Matrix – This term sounded like something too complex until the professor taught this to us during a marketing lecture in my MBA days. Well, did I understand it entirely after that lecture? No 🙂 It takes time if you’re completely new to this. BCG Matrix is a concept that is usually taught in … Read more